MALEIGH HENDERSON
GRAPHIC DESIGN
This past year my confidence with graphic design and branding has grown immensely. Each project comes with a number of drafts and options for my clients. From here we run through a round of edits where we can combine elements and styles from the proposed design! Reach out if you're interested in the full design process!
Design
Triangle Fluid Controls Ltd.
SOCIAL MEDIA MANAGEMENT
At TFC I'm responsible for designing and monitoring content for 5+ social media channels under the Durlon® brand and partnerships. Here are some of my favourite social media designs that have doubled impressions and engagement since I've started!
PRINT DESIGNS
Working in B2B marketing at Triangle Fluid Controls, I'm responsible for making edits to our literature via Adobe InDesign. Here are a couple of my favourite designs I've done myself for marketing purposes!
BRANDING AND SOCIAL MEDIA
Soul Work
LOGO DESIGN
After pitching a slew of designs we landed on this first one I designed. My client wanted something flowy and reflected on water elements
SOCIAL MEDIA MANAGEMENT
From no social media presence to having a weekly schedule, Soul Work's social media presence has grown immensely!
BRANDING
PEAK® Point Real Estate Brokerage
SEASONAL POST CARD MAIL OUTS
My first deliverable for PEAK® Point was designing Spring post cards. Going to create more mail outs I realized how bad that initial design was and I improved the format!
FOR SALE SIGNS
As my designs were suggesting a need for a rebrand and the original signs had seen better days, this was the perfect time for this project!
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BILLBOARD DESIGNS
This rebrand took to the streets with billboards as well, redoing some outdated designs! I was given specific criteria in what the owner wanted on the billboards and I pitched over twenty designs for various sizes to narrow down! Here is what we landed on!
WINE LABELS
This project was very exciting playing with humour and fun designs! I even got to bottle the wine and maybe have a sip or two!
ASSORTED PROMOTIONAL MATERIAL
Most of these designs are seen in the front window of the office where all of the listings are posted! Additionally seen on social media and in the monthly magazine!
BRANDING
Cottage Country Rentals
LOGO DESIGNS
All designs were made in Adobe Illustrator in accordance with inspiration sent by the clients!
DOOR HANGERS
Made through VistaPrint to be printed day of for marketing purposes! Once a logo was selected we were able to establish a theme with incoming design projects!
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RENTAL SIGNS
Designs made in Illustrator in using competing businesses as "anti-inspiration" to really stand out.
BRANDING
Youtube Channel - It'sAllGood.ca
LOGO DESIGNS
Initally starting this project I had creative freedom under the sole criteria of having a flame incorporated into the design as it is a cooking Youtube channel. Midway through my design process I received some inspiration from the clients and switched gears a bit!
BRANDING & SOCIAL MEDIA
Meaford Interiors
BUSINESS CARDS
Coming into Meaford Interiors, it was recently bought by two young couples looking to revamp the business! This meant more attention to social media aesthetics and getting situated with branding materials that were missing!
PAMPHLETS
Designed and printed through Canva for in-store use. Initially designed for an in-store event for relations purposes!
SOCIAL MEDIA
As mentioned, social media was part of the initiative of the new ownership, utilizing Instagram and Facebook as our primary source of marketing.
